In addition to sponsor dinners and wine tasting events throughout the weekend, Saturday evening's black tie Gala is one of Greenville's hottest tickets and attracts guests from as far away as New York. Vintners and proprietors from wine estates are flown to Greenville and donate their time to the American Red Cross.
The wine celebrities join the Gala and pour a selection of their personal wines during the fine wine tasting and silent auction, where bidders compete for fabulous gifts and packages. The tasting and silent auction is followed by and exquisite seated dinner and live auction featuring exceptional wines, unique food experiences, and one-of-a-kind travel opportunities. The night concludes with a live band, dancing, and a wonderful time to relax with old friends and enjoy making new acquaintances.